“Physician, heal thyself”

One of the most frequent challenges I face in business is that of getting some of my clients to effectively and efficiently manage their social media presence. Too often, harder priorities get in the way of the seemingly trivial task of writing a case study, securing a testimonial or announcing a business win. 

Shared V Original Content – A View

Let me preface this by saying that I am not a data scientist. I am not posting about numbers, engagement, likes, shares or, reposts. I’m just giving a view as to what one’s social media behaviour may be doing for one’s reputation and one’s business. 

Lockdown Learnings

I hope that during the lockdown, you have used the time to learn some new skills, to hone some existing ones and to meditate on your values and aspirations.